Category Archives: Tracking and Analytics

Split Testing in Google Analytics Tutorial

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Google experiments split test
Let me answer the first question that pops into your mind straight away! What is Split testing? Split testing is a way to test 2 different version of a website/squeeze page/Sales page to see which one of them performs better in terms of CTR(Click Through Rate). You can do minor or major changes to their web pages when split testing different version, you do this by either changing images, colors, placement and the body copy(your marketing text-mumbo jumbo) and see which one increases the rate Read more

Use CoolSocial – A Social Media Analyzer

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Social Media Piechart
A few months ago i found a website that let me enter my website URL, and get very useful and helpful information about my social media "presence" with graphs and things that could be improved. That website was CoolSocial.net, which is a very handy tool if you quickly need to check how many likes, tweets, or +1's you've got on your website, and it see how much you have grown since the last time you checked via the graph, it also displays your +1's, Tweets, Likes and various other "thingies" in Read more

How to Track Events in Google Analytics

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I like to know what my users click on when they are browsing my websites, by tracking what users do on your website you can more easily optimize your links to get a better conversion. So how do i track clicks on my website you might ask? It is actually quite simple to do if you already have your Analytics Tracking code installed in the head of your HTML or PHP document. Lets say I wanted to track the amount of users that downloads my EBook on my squeeze page after they confirmed the auto responder Read more